The Challenge: Create a cohesive campaign for pushing New York State residents to vote on Prop 1: New York's Clean Water, Clean Air, and Green Jobs Bond Act in the 2022 election.
The Solution: Developed large signs to be used at press conferences, door hangers to be left by field canvassers, and an educational YouTube video displaying reasons to Vote Yes on Prop 1. Imagery of Long Island's beaches and the Great Lakes are used in conjunction with green and blue to drive home that the opportunity is to protect our natural environment and air quality.
Client: Citizens Campaign for the Environment